See Also: gimmick(dictionary)
gimmick(dictionary)
Gimmick - Wrestling(gambling)
Gimmick Bets - Horse Racing(gambling)

gimmick (iou)



gimmick noun & verb. Orig. US slang. E20.
[Origin unkn.]
A. noun. A tricky or ingenious device (orig. in gambling or conjuring); esp. a contrivance, gadget, idea, etc., adopted for the purpose of attracting attention or publicity. E20.
I. Brown Many comedians have their gimmicks, either as catch-phrase, theme-song, or bit of 'business'. attrib.: Punch Refuse to buy all goods with attached gimmick offers.
b. verb trans. Provide with a gimmick; alter or tamper with. M20.
D. Bagley I wasn't stupid enough to search Slade's luggage..He would have gimmicked it so that he could tell.
gimmickry noun (a) the use of a gimmick or gimmicks; (b) gimmicks collectively: M20.
gimmicky adjective employing or characterized by a gimmick or gimmicks; designed to attract attention or publicity: M20.